PPC

PPC Management for Ecommerce

Google Ads campaigns built around profit, not just clicks. We set up and manage Shopping and Search campaigns that put your products in front of buyers and keep wasted spend to a minimum.

What's Included

Every account is different, so we build campaigns around your industry, your margins and your budget.

Google Shopping & Merchant Centre

We manage your Google Merchant Centre and optimise your product feed (titles, images, attributes and errors) so your products show for the right searches.

Search & Performance Max

Search campaigns that capture people looking for exactly what you sell, plus Performance Max where it pays its way, all tied to accurate conversion tracking.

Ongoing Optimisation

We work through the data every week: cutting wasted search terms, adjusting bids and budgets, and moving spend to the products and campaigns that return the most.

How We Work

1. Free audit

We review your account, tracking and product feed to find wasted spend and missed sales.

2. Build

Campaigns structured around your best products and margins, with tracking you can trust.

3. Optimise

Weekly optimisation of search terms, bids, budgets and your feed.

4. Report

Clear monthly reporting on spend, revenue and return on ad spend.

PPC Results

Taken straight from our clients' Google Ads accounts, each compared with the previous period.

180% More Conversion Value at a 12x ROAS

Conversions grew 137% and conversion value grew 180%, with the conversion rate up 262%, returning £5,148 in conversion value from £414 of ad spend.

+180%conversion value
+137%conversions
12.4xROAS

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Google Ads: conversion value up 180%

CA$205,000 in Conversion Value at a 6x ROAS

As we scaled this account, conversion value grew 179% while clicks rose 70% and click-through rate improved 47%, generating CA$205,523 from CA$34,220 of spend.

+179%conversion value
+70%clicks
6xROAS

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Google Ads: conversion value up 179%

66% More Conversions and Over CA$516,000 in Value

Conversions grew 66% and conversion value grew 47%, reaching CA$516,772 from CA$42,780 of spend, a 12x return on ad spend.

+66%conversions
+47%conversion value
12xROAS

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Google Ads: conversions up 66%

Is Your Ad Spend Actually Profitable?

Use our free ROI calculator to work out your true return once product costs and fees are included.

Testimonials

What others are saying

Exceptional Results and Professional Service!

"The team at Easy Ecommerce Marketing have been helping me for years and thanks to their work generating leads for the business we have seen record growth every year for the past 10 years."
– Andy Loftus, CEO of Sprayshack

A Game Changer for Our Brand!

"The Easy Ecommerce Marketing team are a dream to work with. Their knowledge is up there with anyone I have met in the industry and they are my go to for any marketing project."
– Andrew Ivison, CEO of Nifty Football

Outstanding ROI and Great Support!

"We have collaborated with the Easy Ecommerce Marketing team on a number of projects over the years and they have always delivered for us. I wouldn't partner with anyone else."
– Mark Hopps, Owner of Red Frog Media

Top-notch Strategy and Execution!

"This digital marketing team has played a crucial role in helping us establish a strong digital footprint. From crafting our content strategy to optimizing our website and running impactful ad campaigns, they’ve been instrumental in driving our growth. The level of transparency and collaboration we’ve experienced with them is unmatched. I would recommend their services to any business serious about leveraging digital marketing for success."
– Liam Robertson, CEO Alphabit

PPC FAQs

How much should I spend on Google Ads?

It depends on your products, margins and competition. We'll recommend a starting budget after your free audit and scale it as the campaigns prove profitable.

Can you take over my existing Google Ads account?

Yes. We start with an audit of your current account so we keep what's working and fix what isn't, rather than starting from scratch.

Do you manage Google Merchant Centre?

Yes. Feed quality has a huge effect on Shopping performance, so managing Merchant Centre and optimising your product feed is part of the service.

How quickly will I see results?

PPC works fast. Campaigns start driving traffic as soon as they go live, and performance improves over the first few weeks as we optimise using real data.

Stop Wasting Ad Spend

Get a free audit of your Google Ads account and see where your budget could work harder.